We were approached to stage this prewar home before its first listing. It had sat untouched for decades, but with our expertise helping to reframe it the apartment sold at full asking price only 19 days after it was listed.

It had been one family's home for years, the kind of place where children grew up and memories layered quietly over time. When the family decided together that it was time to move on, that history became a challenge. Buyers today want turn-key, and a home untouched for that long can sit on the market for months.

So we reframed it rather than erasing it. This was a special home in a Rosario Candela building, and we treated it with the respect it deserved. We highlighted the gracious prewar proportions and the wood-burning fireplace at the heart of the living room, while blending in just enough modern pieces to make it feel current, and a new family could picture a manageable life there.

Permanence, it turns out, sells, when you let people feel it.